How does generation work?
PostRout reads the source, selected Brand Voice, available brand context, template, and destination requirements to prepare a version for each selected channel. Different channels may complete at different times or return different statuses.
Review every version
- 1
Compare with the source
Make sure the central argument, evidence, and required qualifications remain intact.
- 2
Check the opening
Confirm the hook fits the destination without becoming misleading or overly promotional.
- 3
Check structure
Review headings, paragraph length, lists, code, tags, and truncation for the target format.
- 4
Check brand consistency
Verify terminology, capitalization, tone, calls to action, and avoided language.
- 5
Check publishing details
Verify links, mentions, media, canonical source, selected account, and any destination-specific settings.
- 6
Approve intentionally
Only approve a version after the channel preview is ready to represent the brand publicly.
Generation states
- Pending or generating: the channel version is still being prepared.
- Generated: a draft is available for review.
- Edited or reviewed: changes or checks have been recorded.
- Approved: the version is ready for the publishing workflow.
- Failed: generation did not complete for that channel; inspect the error before retrying.
Frequently asked questions
Does PostRout publish generated content automatically?
No. Generation creates destination-specific drafts. Review and approve each version before scheduling, copying, exporting, or publishing it.
Should I review every generated channel version?
Yes. Check each version against the source for factual accuracy, qualifications, links, formatting, brand voice, destination account, and channel-specific settings.
What should I do if one channel fails to generate?
Inspect the error and retry only the failed channel after correcting the source, configuration, or connection issue. Do not regenerate successful versions unnecessarily.